Privacy Policy

Last updated: February 2026

Introduction

Silver Lining Advisory Solutions Pty Ltd ("SLS Advisory", "we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website. We comply with the Australian Privacy Act 1988 (Cth), the Australian Privacy Principles (APPs), and the European Union General Data Protection Regulation (GDPR) where applicable.

Information We Collect

Information You Provide

When you contact us through our website or book consultations, you may provide:

  • Name and contact details (email address, phone number)
  • Organisation name and role
  • Enquiry details and correspondence

Information Collected Automatically

When you visit our website, we may automatically collect:

  • Device and browser information
  • IP address (anonymised where possible)
  • Pages visited and time spent on site
  • Referring website or source
  • Click patterns and scroll behaviour

How We Use Your Information

We use the information we collect to:

  • Respond to your enquiries and provide our services
  • Improve our website and user experience
  • Analyse website traffic and usage patterns
  • Maintain website security and prevent fraud
  • Comply with legal obligations

Third-Party Services

We use the following third-party analytics services to help us understand how visitors use our website. These services only operate after you provide consent:

Google Analytics 4 (GA4)

Collects anonymised usage data to help us understand website traffic and user behaviour. Google Privacy Policy

Google Tag Manager (GTM)

Manages the deployment of analytics tags on our website. Google Privacy Policy

Microsoft Clarity

Provides heatmaps and session recordings to help us improve user experience. Personal data is masked. Microsoft Privacy Statement

Cookies

Essential Cookies

These cookies are necessary for the website to function and cannot be switched off. They are typically set in response to actions you take, such as setting your privacy preferences.

Analytics Cookies

These cookies help us understand how visitors interact with our website. They are only activated after you provide consent via our cookie banner. You can withdraw your consent at any time by clearing your browser cookies and revisiting our website.

Your Rights

Under Australian Privacy Principles

If you are an Australian resident, you have the right to:

  • Access – Request access to personal information we hold about you
  • Correction – Request correction of inaccurate or incomplete information
  • Anonymity – Deal with us anonymously or using a pseudonym where practicable
  • Complaint – Lodge a complaint if you believe we have breached the APPs

Under GDPR (EU/EEA Residents)

If you are located in the European Union or European Economic Area, you have the right to:

  • Access – Obtain confirmation of whether we process your personal data
  • Rectification – Request correction of inaccurate personal data
  • Erasure – Request deletion of your personal data ("right to be forgotten")
  • Restriction – Request restriction of processing in certain circumstances
  • Portability – Receive your personal data in a structured, machine-readable format
  • Objection – Object to processing based on legitimate interests
  • Withdraw Consent – Withdraw consent at any time where processing is based on consent

Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Analytics data is retained in accordance with our third-party providers' retention policies and is typically anonymised or aggregated after 14 months.

Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure.

Contact Us

If you have questions about this Privacy Policy, wish to exercise your rights, or have a privacy complaint, please contact us:

Silver Lining Advisory Solutions Pty Ltd

Suite 2, Ground level

492 St. Kilda Road

Melbourne, Victoria 3004

Email: info@silverlining.net.au

If you are not satisfied with our response to a privacy complaint, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC).

Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.